Sparkling Wine: PERFORMANCE
- SPARKLING WINE VALUE SALES GREW BY 13.4 PERCENT FOR THE YEAR ENDING OCTOBER 2006
- FRENCH CHAMPAGNE AND SPARKLING ROSÉ ARE THE LEADING GROWTH VARIETALS
- VALUE GROWTH OUTPACING VOLUME GROWTH
TOTAL PACKAGED WINE
The Queensland off premise wine market has recorded retail sales growth of 2.8 percent over the year ending October 2006. This equates to an additional $15 million dollars in retail sales off a $548 million base for the period.
SPARKLING, WHITE, AND FORTIFIED WINES are experiencing growth – sparkling being the key driver of the three. Red wine is in decline.
WHAT'S IN THIS REPORT?
This ACNielsen report takes a closer look at some of the key trends in the sparkling wine segment within the overall wine category.
The report analyses the specific drivers of growth of sparkling wine, including the increase in rosé and fruit flavoured varietals, and the premiumisation occurring within all wine varietals.
WINE SEGMENTS Queensland, retail value share, MAT October 2006
